Overview
I was responsible for the overall branding and graphics for 2 years worth of lines. I worked with a team of in-house designers and contractors to produce product concepts, illustrations, packaging, presentations, and other marketing materials needed for the brand.
*In collaboration with RedwoodVentures and OLO Industries
*In collaboration with RedwoodVentures and OLO Industries
Brand
GoGo Gachas/RedwoodVentures
Role
Designer & Art Director
Project Type
Animation/Video Direction, Illustration Direction, Packaging, PR Campaign, Product Innovation
GoGo Gachas - Commercial









GoGo Gachas S1 - Packaging

GGG S1 - Influencer Promotion Campaign

Toys and Tacos

Melody's Treasurebox

KB Toy Reviews







FULL CREDITS
DIRECTION: Megan McKiernan
ILLUSTRATION: Mindy Lucio, Jojo Chongjaroenjai
PACKAGE DESIGN: Megan McKiernan, Mindy Lucio
VIDEO: Aaron Nett (props, filming, editing), Megan McKiernan (direction & story board/script)
INFLUENCER CAMPAIGN: Mindy Lucio (design), Megan McKiernan (direction), Freeman Public Relations (PR), Aisle Think (printing)
PRODUCT CONCEPTS & DEVELOPMENT: David Murphy, Megan McKiernan, Mindy Lucio
Photography: Ryan Ehrmantraut, Cierra Maher