Megan McKiernan - Rémy Cointreau

Overview

Rémy Cointreau is responsible for producing most of the world's cognac. Representing several high end collections: Rémy Martin, Louis XIII, The Botanist, Mount Gay Rum, XO, V.S.O.P, this brand served as one of the agency's largest accounts.

As the sole design director, I maintained strong relationships with the client. My duties ranged from pitching our capabilities to win new creative projects, to presenting daily ongoing design work, or educating the team on the latest style guides. I served as a brand expert and main point of design contact with the agency and directed a team of designers through various projects of different mediums and formats.

*In collaboration with Rémy Martin & Sketchdeck

Brand

Rémy Cointreau

Role

Direction & design

Project Type

Branding, packaging, social assets, catalog

Rémy Martin was hosting a special event in Los Angeles and wanted to create a custom can label for The Rémy Martin Sidecar drink. They had a partnership with the L.A. bar, Thunderbolt, and needed to consider the brand combination. Our team was challenged with a full brand exploration to create something that was eye-catching and worth sharing on social media. After exploring several style sample explorations, the client chose a final can label design that was unique and special to the cocktail and brands. The team then took these customized assets and applied them to a social media invitation campaign.